In the month between June 28th and July 28th, Google made four major changes: (1) dropping authorship photos, (2) doubling In-depth, (3) removing many video snippets, and (4) the "Pigeon" update.
I'm going to be asking you to take over as Panda for a little while to see if you can identify the kinds of things that Google's Navneet Panda addressed when faced with what looked like an incomplete patent created to identify high quality sites.
Recently, Moz contributor Scott Wyden, a photographer in New Jersey, received a warning in his Google Webmaster Tools about some links that violated Google's Quality Guidelines. One example was from moz.com.
Many of us have been constantly advising webmasters to connect their content writers with Google authorship, and it came as a shock when John Mueller announced Google will soon drop authorship photos from regular search results. Let's examine what this means.
Do you have questions about the Panda algorithm, the Penguin algorithm, or Hummingbird? This guide explains in lay terms what each of these Google algorithm changes is about and how to improve your site so that it looks better in the eyes of the big G.
The eCommerce SEO community is ignoring a huge opportunity by focusing almost exclusively on Google. Amazon has roughly three times more search volume for products, and this post tells you all about how to rank.
Preliminary analysis of the Panda 4.0 and Payday Loan 2.0 updates, major algorithm flux on May 19th, and a big one-day rankings drop for eBay.
Google's latest Knowledge Graph expansion is built on search, and with it, your data. See how this expansion impacts answer boxes, knowledge panels, and Google's relationships with webmasters.
Google's 2014 redesign had a big impact on search result titles, cutting them off much sooner. This post includes a title preview tool and takes a data-driven approach to finding the new limit.
Google's SERP and ad format redesign may finally be rolling out, after months of testing. Before we lose the old version forever, here's the before-and-after of every major vertical that's changed.
Before the holidays, we spotted a significant drop-off (roughly 15%) in searches display authorship. I take a deep dive into that data, including 30- and 60-day views, an analysis of authorship counts, and queries that lost out.
It's time, once again, to continue my annual tradition of analyzing my predictions from 2013, and if I score high enough, predicting what will happen in 2014. I use this process because it keeps me honest, and keeps you informed as to my relative levels of accuracy (or failure)....
How will Google evolve after the acquisition of Wavii, Behav.io, PostRank, Grapple, and machine learning and neural computing technologies? Gianluca Fiorelli paints a picture of Google in 2014, based on entity search, semantic, and über-personalization, covering how Google's recent acquisitions will interact with one another in order to shape our search experience.
I wanted to take a big step back and analyse the cumulative effects of Google's updates. To do that, I asked four questions and analysed a year of MozCast data to find the answers.
