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Business Practices - Page 10
MelGray
By: MelGray

Tool of the Week - Musings on SOA/Micro-Services, Leveraging them for Affiliate/Whitelabel Income, and the Social Reordering of the Internet - Rated R edition

Business Practices

Frank Costello: [while eating crab] Do you know John Lennon? Billy Costigan: Yeah, sure, he was the president before Lincoln. Frank Costello: Lennon said, "I'm an artist. You give me a fucking tuba, I'll get you something out of it." Billy Costigan: [sarcastically] Well I tell you Mr. Costello, I'd like to squeeze some fucking money out of it. ...
DannyDover
By: Danny Dover

Know Your Playing Field: The Real Top 100 Domains

Business Practices

You would think that if someone didn’t know what they were searching for, they would stop looking. Yet everyday, I talk to people who aimlessly spend their time and energy looking for some far away holy grail. As a SEO my quest for success is a little better defined. I want to work on websites that drive immense traffic, be at the top of competitive SERPs and most of all, I wa...
randfish
By: Rand Fishkin

Do I Really Need to Build Web Access to My Service?

Business Practices

Yes, whiny title writer, you most certainly do. Check out this piece from the AP on PapaJohns.com: The nation's third-largest pizza delivery chain trumpeted the $1 billion milestone Wednesday, noting that its U.S. online sales have been growing at an average clip of more than 50 percent per year. In 2001, the chain's online sales totaled $20.4 million. Last year, its online sale...
randfish
By: Rand Fishkin

I'm Getting Pretty Tired of Startup Advice that Doesn't Include Any Mention of SEO

Business Practices

Ever since SEOmoz took venture capital investment last fall, I've been reading a lot of blogs and sites geared towards the startup world. Even though we've been around for 5 years (and Gillian and I have been doing web marketing for 10), I still think of us very much like a startup - we've grown from 3 people 3 years ago to 14 people today and we're worrying about things like burn rate, product...
rishil
By: Rishi Lakhani

SEO SWOT Analysis -- Revisiting Marketing Models

Business Practices

I work with mostly small independent sites with little or next to nothing budgets and help them turn things around if possible. My biggest success story was a client who had 1 or 2 patients a week through word of mouth, and then grew to an average of 50 referrals through online marketing monthly, as well as a huge established practice. I cant take all the credit – he worked hard at...
Crash
By: Melanie Nathan

SEO Contract Template: A Verbal Contract Isn't Worth The Paper It's Written On

Business Practices

Having bounced around the SEO industry for the past few years, I’ve managed to keep a record of (what I consider to be) useful information when it comes to dealing with SEO client’s. When I was an SEO consultant I used this information to create a personalized SEO contract for my business. With all the hoopla out there about SEO’s being snakes, deadbeats etc, I figured now wou...
Joe-Rozsa
By: Joe Rozsa

Finding a Good Web Design / SEO Firm (When You Already Are One)

Business Practices

This afternoon I have the privilege of interviewing a web design firm for a fairly large project.  I'm currently in discussions with a company to become the COO of a nicely funded semi-startup, and unfortunately the owners of the firm have already selected a web design firm (thankfully I'm not bound to keep them in any way).  As one of the final steps before I take this role, ...
rebecca
By: Rebecca Kelley

Plan for the Holidays Nice and Early By Analyzing Search Trends

Business Practices

Happy Halloween, everyone! We here at SEOmoz are all dressed as internet marketers! Wheee! Did you adequately prepare for the holiday? Have your costume picked out and ready to go? Pumpkins carved into spooky jack-o-lanterns? Decorations put up? Candy purchased (none of those healthy granola bars, or your house'll get egged)? Site optimized for all that lovely holiday traffic? No? Uh oh......
great_scott
By: Scott Willoughby

Blog Action Day: SEOmoz Goes Carbon Neutral & You Can Too!

Business Practices

As many of you probably know, today, October 15th, is the first annual International Blog Action Day. Thousands of blogs are joining together to write about one topic in many different voices: the environment. It's a fantastic idea that's gained some tremendous support from the United Nations, to Google, to LifeHacker and thousands of other partners big ...


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