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Search Engines - Page 26

By: Rand Fishkin

A Visit to GooglePlex Irvine

Search Engines

A big thanks to Zachary Applegate from Plumber Surplus for contributing this blog on the subject of his team's recent visit to Google's Irvine complex. Hopefully you'll enjoy it as much as I have: While our small team from PlumberSurplus.com was excited to be able to go to the Google open house in their new Irvine California office, we were u...

By: Rand Fishkin

Google Adds Dropdown Arrows to Some Listings in the SERPs

Search Engines

New interface feature from Google - I'll dub it "Google Arrows." I was shocked to see this new feature in my Google SERPs today. It doesn't require personalization to be turned on, and it appears (for me at least) across an incredible variety of search results. It appears to correspond somewhat with the multiple page listings that often follow highly trafficked or searched-for...

By: Rand Fishkin

Lord of Yahoo!'s Short Tail

Search Engines

Someone has Yahoo!'s number down cold. Ranking on page one for thousands of the most popular search phrases in existence, the site isn't even offering content of its own - instead, they're aggregating content from others and serving what is, in essence, duplicated content that's been scraped and re-packaged. Their business model? Serving ads... What are they ranking for? phot...

By: Rand Fishkin

The Yahoo! vs. AdSense Rumor

Search Engines

I keep getting bugs in my ear (or little birdies) dropping hints that Yahoo!'s organic search is predisposed against websites serving AdSense. That' s not to say that many sites serving the Google ads don't rank well at Yahoo!, but rather that Yahoo! has some negative associations with AdSense serving content and won't be as friendly as they should be. I've heard this rumor two way...


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