This week, we've got the fourth (and second-to-last) installment of our short (< 2-minute) video tutorials that help you all get the most out of Moz's tools. They're each designed to solve a use case that we regularly hear about from Moz community members.
Here's a quick recap of the previous round-ups in case you missed them:
- Week 1: Reclaim links using Open Site Explorer, build links using Fresh Web Explorer, and find the best time to tweet using Followerwonk.
- Week 2: Analyze SERPs using new MozBar features, boost your rankings through on-page optimization, check your anchor text using Open Site Explorer, do keyword research with OSE and the keyword difficulty tool, and discover keyword opportunities in Moz Analytics.
- Week 3: Compare link metrics in Open Site Explorer, find tweet topics with Followerwonk, create custom reports in Moz Analytics, use Spam Score to identify high-risk links, and get link building opportunities delivered to your inbox.
In this installment, we've got five brand new tutorials:
- How to Use Fresh Web Explorer to Build Links
- How to Analyze Rank Progress for a Given Keyword
- How to Use the MozBar to Analyze Your Competitors' Site Markup
- How to Use the Top Pages Report to Find Content Ideas
- How to Find On-Site Errors with Crawl Test
Hope you enjoy them!
Fix 1: How to Use Fresh Web Explorer to Build Links
If you have unique data or a particularly excellent resource on your site, that content can be a great link magnet. In this Daily SEO Fix, Felicia shows you how to set up alerts in Fresh Web Explorer to track mentions of relevant keyword phrases, find link opportunities, and build links to your content.
Fix 2: How to Analyze Rank Progress for a Given Keyword
Moz's Rank Tracker tool retrieves search engine rankings for pages and keywords, storing them for easy comparison later. In this fix, James shows you how to use this helpful tool to track keywords, save time, and improve your rankings.
Fix 3: How to Use the MozBar to Analyze Your Competitors' Site Markup
Schema markup helps search engines better identify what your (and your competitors') website pages are all about and as a result can lead to a boost to rankings. In this Daily SEO Fix, Jordan shows you how to use the MozBar to analyze the schema markup of the competition and optimize your own site and pages for rich snippets.
Fix 4: How to Use the Top Pages Report to Find Content Ideas
With Moz's Top Pages report in Open Site Explorer, you can see the pages on your site (and the competitions' sites!) that are top performers. In this fix, Nick shows you how to use the report to analyze your competitors' content marketing efforts and to inform your own.
Fix 5: How to Find On-Site Errors with Crawl Test
Identifying and understanding any potential errors on your site is crucial to the life of any SEO. In this Daily SEO Fix Sean shows you how to use the Crawl Test tool in Moz Analytics to pull reports and identify any errors on your site.
Looking for more?
We've got more videos in the previous three weeks' round-ups!
Don't have a Pro subscription? No problem. Everything we cover in these Daily SEO Fix videos is available with a free 30-day trial.
Hi Trevor!
I love this videos. They go straight to the point!
As I have to publish an article a week, the video about how to use the top pages report, to find content ideas, can't be more useful.
Thanks!
I'm so glad to hear it, Javier! Thanks for the kind words. =)
We've got one more batch queued up for next week, so stay tuned...
Hi,
I've a question about Markups.
When you see that the top result on a SERP has no mark-ups, but shows upcoming events, do you have to think that it would be better to get rid of the mark-ups on your site?
If you try to search "upcoming muse concert" in UK, you will have the official site as top result. unfortunately, in a whole SERP filled with upcoming events the only site without any mark-ups is the MUSE one. So what should I think? Do the Brand signals outweigh any SEO optimisation or at least it has the special power to get advantage of the other sites optimisations?
Thanks,
PP
Hello, Pierpaolo!
I should first say that this is a great question for our Q&A section -- with your Pro subscription, you can ask these sorts of questions and get answers from industry experts.
For now, while nobody knows exactly how much weight individual factors hold in Google's algorithm, I think it's fairly safe to say that Muse's own website has several things going for it that easily make up for its lack of markup for structured data.
Hi Trevor,
yet again very basic but extremely important points has been explained. It is vital to know how to use these reliable tools.
Thank you Trevor,
Mini-videos are very easy to understand and helping a lot to my team. Greetings from Perú.
Great Post.. Thank you very much!
Very interesting. Thanks for sharing!
Hi Trevor! Your post it is most interesting. Thanks!!!
Great posts, I am really loving them. My comment is also about the "dofollow" websites, they are hard to search for and to find.
some help would be awesome.
Great ! Will help in many ways.
Great job Trevor (as wellas all of the contributors). Reminded me a bit of short Lynda videos :)
Thanks, Kevin! We've had a number of discussions about what we'd like the library of content on Moz to eventually look like, and Lynda has come up before. It's a great resource. =)
Quite like the directness of the videos. Been pretty helpful. I'll give some of them a try.
You're a crack Trevor!
All videos have liked, since the first week, but the MozBar video was simply amazing !!
This is pure gold.
Hello,
I really find your videos and articles helpfull.
Hello i have used all types keyword in google search bar , Google showed me a lot of result for dofollow blog list 2015 , dofollow blog commenting site 2014 , top 100 dofollow blog , blah blah blah -_- but when i open anyone website from these result and when i try to inspect element for watching the comment rel="nofollow" or dofollow , i found all are nofollow . than i stopped search from google . I need a help from moz community , Please help me to get dofollow blog sites . I need it badly , But i cannot get , is there any method or technique to find it ? Thanks
Hi there! This'd be a great question for our Q&A section. I'd take a gander over there (you can search through questions that have been asked before) -- I'm pretty sure you'll find what you're looking for.
ok thank you . Lets try .