If you've been searching for a quick hack to write content for featured snippets, this isn't the article for you. But if you're looking for lasting results and a smart tactic to increase your chances of winning a snippet, you're definitely in the right place.
Borrowed from journalism, the inverted pyramid method of writing can help you craft intentional, compelling, rich content that will help you rank for multiple queries and win more than one snippet at a time. Learn how in this Whiteboard Friday starring the one and only Dr. Pete!
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Video Transcription
Hey, Moz fans, Dr. Pete here. I'm the Marketing Scientist at Moz and visiting you from not-so-sunny Chicago in the Seattle office. We've talked a lot in the last couple years in my blog posts and such about featured snippets.
So these are answers that kind of cross with organic. So it's an answer box, but you get the attribution and the link. Britney has done some great Whiteboard Fridays, the last couple, about how you do research for featured snippets and how you look for good questions to answer. But I want to talk about something that we don't cover very much, which is how to write content for answers.
The inverted pyramid style of content writing
It's tough, because I'm a content marketer and I don't like to think that there's a trick to content. I'm afraid to give people the kind of tricks that would have them run off and write lousy, thin content. But there is a technique that works that I think has been very effective for featured snippets for writing for questions and answers. It comes from the world of journalism, which gives me a little more faith in its credibility. So I want to talk to you about that today. That's called the inverted pyramid.
1. Start with the lead
It looks something like this. When you write a story as a journalist, you start with the lead. You lead with the lead. So if we have a story like "Penguins Rob a Bank," which would be a strange story, we want to put that right out front. That's interesting. Penguins rob a bank, that's all you need to know. The thing about it is, and this is true back to print, especially when we had to buy each newspaper. We weren't subscribers. But definitely on the web, you have to get people's attention quickly. You have to draw them in. You have to have that headline.
2. Go into the details
So leading with the lead is all about pulling them in to see if they're interested and grabbing their attention. The inverted pyramid, then you get into the smaller pieces. Then you get to the details. You might talk about how many penguins were there and what bank did they rob and how much money did they take.
3. Move to the context
Then you're going to move to the context. That might be the history of penguin crime in America and penguin ties to the mafia and what does this say about penguin culture and what are we going to do about this. So then it gets into kind of the speculation and the value add that you as an expert might have.
How does this apply to answering questions for SEO?
So how does this apply to answering questions in an SEO context?
Lead with the answer, get into the details and data, then address the sub-questions.
Well, what you can do is lead with the answer. If somebody's asked you a question, you have that snippet, go straight to the summary of the answer. Tell them what they want to know and then get into the details and get into the data. Add those things that give you credibility and that show your expertise. Then you can talk about context.
But I think what's interesting with answers — and I'll talk about this in a minute — is getting into these sub-questions, talking about if you have a very big, broad question, that's going to dive up into a lot of follow-ups. People who are interested are going to want to know about those follow-ups. So go ahead and answer those.
If I win a featured snippet, will people click on my answer? Should I give everything away?
So I think there's a fear we have. What if we answer the question and Google puts it in that box? Here's the question and that's the query. It shows the answer. Are people going to click? What's going to happen? Should we be giving everything away? Yes, I think, and there are a couple reasons.
Questions that can be very easily answered should be avoided
First, I want you to be careful. Britney has gotten into some of this. This is a separate topic on its own. You don't always want to answer questions that can be very easily answered. We've already seen that with the Knowledge Graph. Google says something like time and date or a fact about a person, anything that can come from that Knowledge Graph. "How tall was Abraham Lincoln?" That's answered and done, and they're already replacing those answers.
Answer how-to questions and questions with rich context instead
So you want to answer the kinds of things, the how-to questions and the why questions that have a rich enough context to get people interested. In those cases, I don't think you have to be afraid to give that away, and I'm going to tell you why. This is more of a UX perspective. If somebody asks this question and they see that little teaser of your answer and it's credible, they're going to click through.
"Giving away" the answer builds your credibility and earns more qualified visitors
So here you've got the penguin. He's flushed with cash. He's looking for money to spend. We're not going to worry about the ethics of how he got his money. You don't know. It's okay. Then he's going to click through to your link. You know you have your branding and hopefully it looks professional, Pyramid Inc., and he sees that question again and he sees that answer again.
Giving the searcher a "scent trail" builds trust
If you're afraid that that's repetitive, I think the good thing about that is this gives him what we call a scent trail. He can see that, "You know what? Yes, this is the page I meant to click on. This is relevant. I'm in the right place." Then you get to the details, and then you get to the data and you give this trail of credibility that gives them more to go after and shows your expertise.
People who want an easy answer aren't the kind of visitors that convert
I think the good thing about that is we're so afraid to give something away because then somebody might not click. But the kind of people who just wanted that answer and clicked, they're not the kind of people that are going to convert. They're not qualified leads. So these people that see this and see it as credible and want to go read more, they're the qualified leads. They're the kind of people that are going to give you that money.
So I don't think we should be afraid of this. Don't give away the easy answers. I think if you're in the easy answer business, you're in trouble right now anyway, to be honest. That's a tough topic. But give them something that guides them to the path of your answer and gives them more information.
How does this tactic work in the real world?
Thin content isn't credible.
So I'm going to talk about how that looks in a more real context. My fear is this. Don't take this and run off and say write a bunch of pages that are just a question and a paragraph and a ton of thin content and answering hundreds and hundreds of questions. I think that can really look thin to Google. So you don't want pages that are like question, answer, buy my stuff. It doesn't look credible. You're not going to convert. I think those pages are going to look thin to Google, and you're going to end up spinning out many, many hundreds of them. I've seen people do that.
Use the inverted pyramid to build richer content and lead to your CTA
What I'd like to see you do is craft this kind of question page. This is something that takes a fair amount of time and effort. You have that question. You lead with that answer. You're at the top of the pyramid. Get into the details. Get into the things that people who are really interested in this would want to know and let them build up to that. Then get into data. If you have original data, if you have something you can contribute that no one else can, that's great.
Then go ahead and answer those sub-questions, because the people who are really interested in that question will have follow-ups. If you're the person who can answer that follow-up, that makes for a very, very credible piece of content, and not just something that can rank for this snippet, but something that really is useful for anybody who finds it in any way.
So I think this is great content to have. Then if you want some kind of call to action, like a "Learn More," that's contextual, I think this is a page that will attract qualified leads and convert.
Moz's example: What is a Title Tag?
So I want to give you an example. This is something we've used a lot on Moz in the Learning Center. So, obviously, we have the Moz blog, but we also have these permanent pages that answer kind of the big questions that people always have. So we have one on the title tag, obviously a big topic in SEO.
Here's what this page looks like. So we go right to the question: What is a title tag? We give the answer: A title tag is an HTML element that does this and this and is useful for SEO, etc. Right there in the paragraph. That's in the featured snippet. That's okay. If that's all someone wants to know and they see that Moz answered that, great, no problem.
But naturally, the people who ask that question, they really want to know: What does this do? What's it good for? How does it help my SEO? How do I write one? So we dug in and we ended up combining three or four pieces of content into one large piece of content, and we get into some pretty rich things. So we have a preview tool that's been popular. We give a code sample. We show how it might look in HTML. It gives it kind of a visual richness. Then we start to get into these sub-questions. Why are title tags important? How do I write a good title tag?
One page can gain the ability to rank for hundreds of questions and phrases
What's interesting, because I think sometimes people want to split up all the questions because they're afraid that they have to have one question per page, what's interesting is that I think looked the other day, this was ranking in our 40 million keyword set for over 200 phrases, over 200 questions. So it's ranking for things like "what is a title tag," but it's also ranking for things like "how do I write a good title tag." So you don't have to be afraid of that. If this is a rich, solid piece of content that people are going to, you're going to rank for these sub-questions, in many cases, and you're going to get featured snippets for those as well.
Then, when people have gotten through all of this, we can give them something like, "Hey, Moz has some of these tools. You can help write richer title tags. We can check your title tags. Why don't you try a free 30-day trial?" Obviously, we're experimenting with that, and you don't want to push too hard, but this becomes a very rich piece of content. We can answer multiple questions, and you actually have multiple opportunities to get featured snippets.
So I think this inverted pyramid technique is legitimate. I think it can help you write good content that's a win-win. It's good for SEO. It's good for your visitors, and it will hopefully help you land some featured snippets.
So I'd love to hear about what kind of questions you're writing content for, how you can break that up, how you can answer that, and I'd love to discuss that with you. So we'll see you in the comments. Thank you.
I treat the answer box like a Meta description tag with more opportunity to increase CTR. It is difficult to convince someone to click in less than 300 characters you have to be creative in writing. But in answer box it’s precise & to the point.
There should be no fear of decreasing CTR by ranking in answer box (despite giving answer). In reality it increases the CTR. Because it helps website stand out in SERPs. Every other website is just showing 300 character description & you are providing answer.
I agree with your point about Featured Snippets helping a website to stand out in SERPs.
Unless the question is very basic and has a simple answer that doesn't require further details, I always click on the website and read more of the content.
So many great points in here Dr. Pete!!!
We shouldn't be afraid of answering a question quickly, because people looking for the answer aren't likely to convert anyway. Sub questions are great ways to boost the topical relevance of the primary question! Looking forward to the CTR study on Featured Snippets.
Awesome work!
As a journalist, I love this article. It's a great connection between an important writing concept and SEO.
"Burying the lead" (also known as lede) takes place when the writer puts the most important information farther down in the article in the hope that readers will keep reading in search for an answer.
That's an anti-engagement tactic. Yes, there is a fear that people will leave after getting the most important information from the first few paragraphs. But SEO-thinking writers also should fear that people will give up on the article if it doesn't provide a quick answer. They will go elsewhere for what they want.
And if all they want is one simple answer to one simple question, they aren't a very valuable site visitor anyway -- low engagement, high bounce rate, low pages per visit, etc.
It's nice to hear a perspective outside of marketing. In my own experience, I feel like burying the lead is too often an act of ego, in both journalism and marketing. We think that what we have to say is so important that people will just naturally wade through paragraphs of text and our unadulterated brilliance to get at it.
Now, granted, there are articles that take that approach and work. There are brilliant writers out there, no doubt. The day-to-day reality, though, is that attention spans are very limited, the web has only made them shorter, and all of us want to know we're on the right track for the information we need. Most days, that means giving people a structure that's familiar and clear.
News and features are the broadest content categories in journalism. The inverted pyramid works best with news because news usually has an easy hierarchy of factual information, i.e., who won the Cavaliers game last night, what was the score, how many of those points did LeBron make and so forth.
By "news", I mean any type of subject heavy on pure facts.
Features are tougher with the pyramid. As an example, someone who wants to read a travel review about a Bahamas cruise on ------.com will want quite a few facts. But the article won't have just facts. It also will have personal, subjective observations.
So to your point about great writers getting away with burying the lead, I suspect they do it more often with features -- travel, personal profiles, health, fitness, recreation, etc.
I guess from an online and SEO perspective, it means a writer should consider the subject category and then decide what kind of structure to give the article for the sake of both the reader and SEO. The inverted pyramid makes a good first choice.
Fair points all around. I don't want to give the impression that the inverted pyramid approach is appropriate for all content from a content marketing or SEO perspective any more than it is from a journalism perspective. I think it's well suited to creating question-and-answer style content that's user-friendly and Google-friendly (especially if you're targeting Featured Snippets). For the inverted pyramid to work, you have to have a succinct premise or unifying idea. That's not always how content is (or should be) structured.
Providing the answer quickly shows respect for your audience. If they're truly interested in the topic, they'll either continue reading or bookmark your content for a repeat visit.
That's a great way of thinking about it. Too often, we put too much of our own egos into our content and just assume everyone will want to read it. Getting visitors the information they want quickly is a sign of respect.
Dr. Peter great blackboard on Friday!
I have been reviewing my old post and I made the mistake of asking very easy questions to answer, I admit it hahaha.
The inverted pyramid is a great methodology to generate content. It is something like guiding the user through the different stages of the purchase process until he is ready to take the last step.
I love that
Nice weekend to everyone!
Nice point Estentor. It helps us even quantify how many customers are acessing our website at each individual phase of the purchase process.
On top of that (and maybe the main benefit), it attracts many customer at the beggining and middle of the process, with should at least provide us with a ton of e-mails for our e-mail marketing campaigns!
" Featured snippets" can't we just call it SEO for questions? It basically just SEO for ranking questions and answers. Can you point me to an article or post that compares organic click through rates to website through a standard organic search result link VS the click through rate to a website inside a featured snippets?
My point is are " featured snippets" good or bad for website owners in general.
I realize in the end, its Googles traffic but how much traffic is google siphoning away with " featured snippets"?
I specifically refer to the more technical "Featured Snippet" to distinguish these answer boxes from "Knowledge Cards" which are answers that come from the Knowledge Graph and don't have an organic link. We're doing some preliminary analysis, and the good or bad aspect is tricky. Search results with Knowledge Cards see a huge drop in CTR to organic results. Search results with Featured Snippets see some drop, but it seems to vary a lot with the answer and whether it's an easy, definitive answer or one that naturally begs for more information.
We've had very good luck with ranking/traffic on answer-focused pages, as have some others, but we've focused on the kinds of questions that require rich content to answer. That said, there are definitely cases where Google extracting the answer is causing people not to click.
More often than not, hopefully you'll want to generate a lead of some type using the featured snippet page if it has some type of commercial value.
My point about the “featured snippets good or bad” is from a purely Internet Marketing Point of View. You want to keep the visitor on the page as long as possible. I am looking at Google search results page as a (Landing Page).
Now what do you want to bet the longer (Time on site) a web visitor is in the google results page the more likely that person will click on an ad? How does Google make like I don’t know, 90% of its company revenue?
I would love to see those stats but its really elementary. So does having featured snippets improve the chances the web visitor will stay on Google longer? And if web visitor will stay on Google longer that doesn’t help you who does it help?
I don’t have the stats so I am just guessing.
Ah, sorry -- you mean from Google's perspective? Yeah, that's a tough and interesting question. I think there are a couple of forces at play...
(1) Google needs short answers for small screens and voice search. Google Home, Google Assistant and even high-res mobile screens aren't well suited to a desktop SERP. In some cases, mobile-first design has even become voice-first for Google (when voice is appropriate). I think they have to face this reality, *and* realize that it's going to cut into revenue. Not sure there's a simple solution to that problem.
(2) I strongly believe that Google is starting to define intent more strongly and realizes that not every SERP is equally well-suited to ads. What we're seeing is more separation between informational (top of funnel) and commercial (bottom of funnel) queries and SERP features, with Google focusing ads and shopping at the bottom of the funnel and focusing on answers and search experience for the top of the funnel. In some cases, where intent is unclear (or, maybe better to say "mid-funnel"), they're pushing people to refine their searches and move them toward commercial queries that then have ads.
"Google needs short answers for small screens and voice search." That's a really good point, less real estate to work with.
Hi Peter! Congratulations for the video, I really liked it. Until a few months ago I thought Rich snippets weren't that important, I started using them "just to try" I can say the really do the work.
Thanks for sharing the theory of inverted pyramid, awesome work!
So in a nutshell, if I'm understanding correctly - don't create answers for things that do not lead to the user wanting more information. No easy answers. :) Thanks Peter.
I don't want to say that "easy answers" are necessarily bad content, but the practical reality in 2018 is that Google is gobbling up more and more of them every day. If the answer in that box is 95%+ of what the searcher needs, then why should they click?
Great WBF Dr. Peter J. Meyers,
Just like the story of Bank Robbery by Penguin ;-) Honestly the steps and process you showcase really works!
We are presently working on this strategy only and have started seen results for few of the blogs which we recently updated with ref. and adding "People also ask" and "Search suggestion" in our updated blog.. after a performance of week we see now this latest blog.
This is just in matter of 6-7 days !! This is Great
What a good post to be able to implement it in our project, especially in the blog. It is very well explained, the issue of answering the question easily is what we might have the most fear, but developing the question as you indicate. If you are a potential customer, you will enter.
Thanks Dr. Peter
Have a nice weekend
It would make a great Case Study to see if an Answer Box/Featured Snippet shown for a user's search consistently does not facilitate a Click-through, and whether Google rewards the site's that provide those types of answer's, because taking User Intent into account, it would appear that the Answer Box/Featured Snippet that appears provides the exact answer the user needs without needing to click through for further information.
E.g. What is the time in California? What is the temperature in Bangkok?
Great Whiteboard Friday Dr. Pete! A question I have is, what are your thoughts on bullet pointing the main ideas of an article in a contents with anchor links at the start of an article? E.g. the article could be something like '5 Tips to Optimise for Featured Snippets' and then the 5 tips are listed at the start with anchor links to each section. I've noticed more and more sites doing this lately. Cheers!
In general, I think it's great to provide internal links/anchors for long articles. From a Featured Snippet standpoint, though, it may produce some odd behavior if Google interprets those links as a list. Then again, if that list is a succinct summary of the major points of the article, then that might be fine.
Generally, this kind of long-form content is a bit different than Q&A style content. Here's a post where I broke out links to sub-sections, but it's a different kind of long-form content than what I'd use to target a question query:
https://moz.com/blog/mastering-google-search-opera...
This makes a lot of sense. Headlines have always mattered but when getting that click is reduced to one answer box, ranking for that spot is important but you also need to nail the headline.
Hey Pete,
You wrote "So you don't have to be afraid of that. If this is a rich, solid piece of content that people are going to, you're going to rank for these sub-questions, in many cases, and you're going to get featured snippets for those as well."
Can you really get a featured snippet by answering the sub questions well? I thought the whole point of the article was to win the snippet by putting the answer at the top of the post. Are you saying that the main more generic answer will also win the featured snippet for the sub questions?
Overall my question is this- If I'm out to win the featured snippet for a bunch of related but different questions, can I really try and do that with one page?
Thanks for an awesome WF!
Sorry, I can see how those two points might seem contradictory. I think the inverted pyramid is a good structure for answering questions and ranking for Featured Snippets, but I've found that it's not necessary for your answer to be at the top of the page to earn a Featured Snippet. Long-form pages with multiple, related questions have performed very well for us here at Moz.
I think it really does come down to what makes sense for the user. Very important, unique questions should probably have their own pages, but often times I find that a big, umbrella question naturally has follow-up questions and I think it can be good for both visitors and SEOs to combine those follow-ups into one larger piece of content.
The main thing I worry about is people writing hundred of single-paragraph answer pages on one site, because I think that can become thin, low-quality content very quickly.
Hey Peter, First of all I would thank you for sharing this video tutorial and this blog post with us.
Now I have question in my mind and I am confused if people always type questions while searching and Google always displays the answer in form of that snippet. What about the user who is looking to buy a product online. I guess Google has some different mechanism to understand the actual need of the user. I have tried 2-3 strategy described by other experts but none of them worked for me. And Google has also stated in its blog that no one can control or we can say any SEO expert can not do anything to get featured in SERP.
I think Google is starting to separate SERP features by intent more and more. Featured Snippets are well suited to informational queries, and SERPs with Featured Snippets don't tend to have things like shopping results (PLAs). Queries with commercial intent get very different treatment. I think Google understands that these types of features exist at different stages of the buyer funnel.
Great topic and tips for using the Inverted Pyramid strategy for SEO. Giving the answer first and including sub-questions with answers in your content is a great way to establish trust and credibility and hopefully earn some featured snippets along the way as well! It also gives you a good outline to follow for your content creation as well.
If you give something away, somebody might not click, but if you don't give something away, sure nobody clicks because you won't show up.
Answering questions and sub-questions is also my blog's day-to-day work, because as you say, it's a good way to group several keywords together and increase the possibility of increasing the number of clicks on posts.
Good whiteboard friday Dr. Peter, as usual :)
Best regards!
So good, I've build up a blog post following Moz's page "what is SEO?" structure. It seems to follow exactly what you just posted about and helped me land position 0! I would just say that there is something in your post : "find questions that already make a featured snippet comme out". It helps succeeding.
Anyway, great post.
Do you find it easier or harder to get a featured snippet in a less-competitive industry?
I'm still not able to validate less-trafficked industries vs. featured snippets. I feel like it's only worthwhile in trendier industries.
You mean in terms of seeing a Featured Snippet at all (vs. competing for an existing one)? I haven't seen a direct relationship with competitiveness, but I definitely think that different industries tend toward different types of questions/content, and some types of questions don't usually generate Featured Snippets. So, I wouldn't be surprised if opportunity is low in some industries, for a variety of reasons. On the flip side, some industries -- like anything in the "How to..." space (home improvement, for example) are almost overrun with them.
Hey Peter,
Are you fan of Marvel? As you are saying to DC characters (You Can't Save The World Alone)
To be honest, I didn't like the "Justice League" movie all that much (it was ok), but I do like the t-shirt :) I'm a casual fan of both universes, but movie-wise have much preferred the Marvel offerings.
Thank you for this great article! It is super helpful. Especially considering that more and more people are using voice search and voice assistants to look for answers and it's usually the featured snippet that's read aloud to them. As a content writer, all of this - learning how to get on featured snippet and optimizing for voice search is important to me.
Thanks Dr.Peter for sharing Great Post with us.. This help us of all to Grow our knowledge with you every day or post by Post. i have one confusion about Title Tag? so can you please advice me "How i manage number of keywords in Title Tag ?
Great article Peter! With you every day we are more experts.
So lovely article and great SEO advice on the inverted pyramid structure. Helpful tips to remember and thank you so much for sharing.
This is a very powerful tool. There are niches where no one is doing that, so it would be quite easy to be the best one at that and get a huge number of visits to our websites! Thanks for the tips!
Totally according to your article, in fact, after reading it I have it much clearer, thank you.
We can not forget that content is one of the great parameters when we talk about SEO and quality of the website.
I like the idea of a scent trail, as it is a good example or turning a potential negative into something positive.
We want people to click, yet we don't really have a need for people that look for easy answers and that are probably not potential customers.
So, those folks that are looking for easy answers, they read, acknowledge and leave; But those who read the answer in the snippet and feel intrigued and click through- Those are a boon to anyone business
Why?
Because it builds brand recognition and trust.
And because it gives us accurate metrics on how our pages are performing.
Is the content engaging?
Well formatted?
Useful/helpful?
You can only get this type of data from truly motivated visitors, and not from those strolling along the SERPs and looking for quick answers and fixes.
Thank you, Dr. Pete, I learned a lot and it was a pleasant read.
P.S. I didn't watch the video because it's faster for me to read, and I like to read more than to watch
Yes, I'm a strange kind of fella:)
You've brought pretty unique points of view. The most interesting one is "people who want an easy answer aren't the kind of visitors that convert". You seem to be right (in most cases). If searcher did not click on a link, then he did not intend to do any action, short information was all he wanted.
Interesting conclusion here is that featured snippets acts as a filter between pure informational queries and potentially transactional queries.
So, I understand that using keyword research for finding long tails that users search and have low competency is a good practice, isn't i?
Hey Peter,
This was such a great piece of knowledge about "Content for Answers".
Working on the project of Education Sector, I know the importance of Featured Snippets as well as solving student's queries. So it's really helpful to put on more and more questions and answers in my blog.
1. Featured snippets ensures maximum visibility.
2. Also in many occasions they also include multimedia content instead of just text.
3. Further featured snippets provide double space on the first page of the results.
4. So featured snippets really really has a drastic power of changing the SEO world.
Thanks for sharing the theory of inverted pyramid and multiple opportunities to get the content in featured snippet. This was really helpful. I'll surely implement this practically in my projects.
Seems like pillar content pages are a great way to address this in my opinion. That way you don't have to have 200 different pages on similar topics in an attempt to get in that answer spot. I don't know just yet, but am planning on experimenting with our own property to see if it works well or not.
Very good video. It will be good for me to create more optimized Rich snippets. Thank you.
Wow Moz!
Rand's seat isn't even cold yet and you've already gone downhill. I can't believe how racist and offensive to Penguins and Penguin culture this post was!
You should all be ashamed!
From a UX stand point though; nice post ;)
I apologize for over-generalizing -- many penguins go days at a time without robbing a bank.
I'm sorry to say your apology seems insincere. The Combined Community Council Of Penguins For North America would like you to do so in person... preferably with a gift of raw fish heads.
All joking aside though have you ever done any research on click through rates for articles (with similiar subject matter) with rich snippets to those without?
We're working on a big CTR curve study now, but it gets complicated fast. On average, SERPs with Featured Snippets see a drop in overall clicks but a boost for snippets where the URL is ranking below #1 (still trying to sort that out). Knowledge Cards show a much larger drop in CTR, which I think is because those almost always have definitive answers.
So, I think it comes down to whether a Featured Snippet answers a question that has a definitive answer (i.e. what's in the box is factual and complete) or a question that requires rich information. Anecdotally, for pages we've optimized for snippets, we've seen solid traffic gains, but these are all questions that generally require more detail.
I trained as a journalist, and have been writing articles using this technology for a while, so this made perfect sense to me as a concept. Very helpful.
Hi Pete!
This topic is very recurrent. Thanks a lot for bringing clarity here.
Using tactics from journalism is a great approach.
Will be using all of what you said here and try to come up with other strategies.
Thanks again!
I am satisfied that you just shared this useful information with us. Please stay us up to date like this. Thanks for sharing.