Aaron had a brilliant post yesterday on on Bad Advice that Sounds Good. He noted a few "white lies" of the SEO world that we continue to perpetuate. I agree with some of them wholeheartedly: Create quality content. Why do I hate it? If you don't hav...
Alright, this one's just for fun. We were batting around some cliches in the industry (at conferences, on blog posts, in forums) and thought that a few were worth sharing. Black Hats are BritishMore specifically, it seems they all have some relationship to Leeds (born there, live there, from "around there"). Maybe there's something in the wate...
I'm a fan of all things Danny, so I'm happy to affirm my position on the Sullivan bandwagon and pass this piece of news your way (uh, to those of you who aren't at PubCon, anyway). Danny Sullivan, along with Chris Sherman and Barry Schwartz, have created Search Engine Land, which will officially launch on December 11th. I've already added it t...
Kim Krause Berg recently raised a stink on her Cr8pc blog, criticizing the utter absence of female bloggers interviewed for Google Blogoscoped's Popular Blog Posts entry. In her blog, she protested that female bloggers have a lot more to juggle than a couple unique blog entries ...
Alright gang; while I'm packing to leave for Monterey, I'm turning the blog over to Mystery Guest. Enjoy... Mwah ha ha...why does Rand do this? He must know I'm simply going to use his blog for my own personal agenda, and yet he still lets me post here. Last time I wrote about my favorite TV...
Understanding and managing trust is an essential skill in search engine business. In terms of sociology, trust is the willing acceptance of one's power to affect another - allowing actions that otherwise would not be possible. Trust is a mighty tool when it comes to signing up new clients, achieving credentials and referrers or building a (social) network...
Thanks to a small team and a lot of publicity, SEOmoz turns away a significant amount of work - sending folks to specific references or our recommended list or, occassionally, recommending they hire in-house SEO help. We're lucky in that we get to picky about the folks we choose to work with - some of the reasons for turning away busi...
This is going to be a tough and contentious issue and one that isn't easy for me to write about. Along with the obvious internal conflicts of interest in disclosing salary numbers, there's bound to be a lot of companies and individuals who will come away feeling that my numbers are wrong (or that their employers are cheating them). That said, it's a topic that needs to be addressed and if my ex...
I spent some time on the phone today with William Stinson from InfoSearch Media (link condom applied). They had cold called an old client (and friend) of mine who referred them to us. I spent a good 20 minutes chatting with William to attempt to understand their business model and their services. I took a few ...
I just want to set this down for the record. The days when ongoing SEO was required because the search engines kept changing their ranking algorithms are gone. That is no longer the justification for a long-term, organic, search marketing contract. SEO firms (at least the ones I'm familiar with), charge for monthly services because (here comes t...
Russel Jones wrote to tell me about #Privacy, an innovative idea that revolves around the idea that search engine users could append "# privacy" to a search query and the engines would limit their storage and recording of that information. ...
Last Friday, Donna wrote about an article in Google News on Breaking SEO Myths. The article suggests that SEOs are primarily scam artists (not a new accusation by any means) and that even the...
I know country specific posts are not of large interest, but since SEOmoz has European readers I decided to give a short rundown of what’s happening in Finnish (and Scandinavian) SEO markets this autumn.SEO is a hot topicSEO and internet marketing is finally catching fire in Finland – news articles are published every now and then, and some even...
The news today is a bit self-centered, but I have lots of good blogs waiting in the wings for this week, so I suppose it won't be too horrible to wade through my megalomanical, self-aggrandizing bullet points: Judge - Yep, I'll be helping Andy and crew judge entries to the first ever (that I'm aware of) ...
