Do you know what is the most common question that I get every day on social media, forums or email?
"How to get insights about my Google Analytics data?" People approach me saying that they have a Google Analytics account for years, but they look only at page views or the number of visitors they get.
And this is wrong, this is so wrong when they have powerful free Web Analytics tools that they can leverage to learn more about their visitors and use those insights to better serve their visitors.
That is why in this article I am going to tell you some Google Analytics tricks that you should use for your website.
You can get the basics from my Google Analytics course, but right now I am going to take this one step further to help you get even more insights from Google Analytics.
Now, if you don't use the latest version of Google Analytics, login into your account and click the [New Version] link from the top right corner of your screen before we get started.
This way I can be sure that you use the latest Google Analytics interface and you can follow this article along.
1. Setup Goals
Something that it's quite a straight forward process, it's actually neglected by the majority of people and this is the fact that after you install the tracking code on your website you need to setup goals.
The goals you setup for your website are the foundation of your website analysis because everything gravitates around your goals and conversion rates, the goals that are ultimately your business goals.
If you are wondering what goals you need to setup, start by asking yourself what is the purpose of your website. Is it an eCommerce site and you want to sells tangible goods, is it a blog where you want to make revenue from ads, do you sell eBooks or services? What is the main purpose of your site?
Then, once you figure this out you can go and start setting up goals base on your business objectives.
If this is still unclear for you, here are some examples that will give you traction:
- eCommerce site - enable eCommerce tracking and start checking the conversion rates for your products
- Engaged Visitors - people who spend more than one minute on your site
- Readers - people who visit at least two pages on your site
- Calls to action - use event tracking (see below in the article) to measure calls to action
- Best performing ads - again, use event tracking to measure your best performing ads
- Subscriptions - check how the visitors who subscribe to your list behave
- Purchases - if you sell eBooks or courses you can get insights about your buyers
Later, these goals will help you track conversion rates and get insights about what are the main traffic sources that send you visitors which convert, what are the keywords who send you customers, which page your visitor use most to signup for your newsletter, where are your customers from and examples can continue.
Use these examples to get started, but please note that every website is unique and it will have unique goals.
2. Connect your Google Webmaster Tools account
Google Webmaster Tools is another free product from Google which helps you see data about your website such as the number of impressions for your search queries and their position in Google, the number of links to your site or diagnosis information reported by Google after crawling your website.
Additionally, you can check +1 metrics, your site performance or submit a sitemap for Google to index.
But what the really interesting thing is the fact that you can connect your Google Webmaster Tools account with your Google Analytics account and get access to the new Search Engine Optimization reports.
Once you do that, you will be able to see three new reports in your Google Analytics account: Queries, Landing Pages and Geographical Summary. They will help you learn more about your top performing search queries (keywords) and landing pages.
Then, you can use that data to identify:
- Keywords with a low click through rate, but a good average position. Once you know them, you can change the meta title and description of your page to improve their click through rate.
- Landing pages with a good click through rate, but a low average position. These pages can be easily run through an on-page optimization process that will improve their rankings.
- What are the countries of your organic visitors and who your target market is.
To connect your site from Google Webmaster Tools in Google Analytics, go to the [Traffic Sources] section, select [Search Engine Optimization] and then one of the three reports.
At this stage you will see a page with the benefits of linking your accounts and a button where it says [Set up Webmaster Tools data sharing]. Click that button and then click [Edit] from the [Webmaster Tools Settings].
Then, you will be redirected to your Google Webmaster Tools where you can connect it with Google Analytics.
3. Enable Site Speed
Site speed is also a neat feature of Google Analytics that lets you see the load time of your pages. This will help you check what pages need your attention and determine you to look for ways of speeding up the load time of your pages.
If you wonder why this is important, I can tell you that the load speed of your pages can significantly improve your visitors experience on your site and it's also a ranking factor in Google.
So a good load speed can make your visitors happy and can also increase your rankings.
Along with the number of Page Views and Bounce Rate, you can see the Average Page Load Time (in seconds) and the number of visits that have been used as a sample for every page on your website.
Additionally, if you click on the [Performance] tab, you can check different buckets of your page load time and see what is the average load speed of your pages.
The [Map Overlay] will show you what is the load speed for different countries or territories.
If before you needed to add an additional code to your Google Analytics tracking, now that is no longer required and Google Analytics will automatically add data to your reports.
4. Enable Site Search
It's a fact that visitors who use the search box on your site are more likely to convert than the ones who don't. The reason why this happens is because they are more engaged with your website, with your content or your products and services.
The beautiful thing about site search is that it lets you discover the exact keywords that people use to search for your products, so you can take this a step further and use them in your search engine optimization campaigns.
You can actually use the most important keywords that people use to search on your site to optimize your pages and drive more targeted traffic to your website.
Additionally, they might look for products or services that you do not have on your offer, but you can add them with little effort and increase your sales.
Or if you have a blog, site search is a great way to see what your readers are looking for and get a ton of article ideas out of them.
If you would like to enable site search on your website, first make sure that you have a search form on your site and then enable Site Search in Google Analytics.
5. Track Events
Event tracking is a powerful feature in Google Analytics that can help you track among others:
- How many people download your eBook
- What ads are performing better and who clicks on your ads
- Which signup form converts better (sidebar, below the post, about page)
- Who pauses, fast forward or stops a video
- What errors a visitor encounters during the checkout
But that is not all. Using the latest version of Google Analytics, you are also able to set these events as goals which can help you see the performance of your events based on different metrics.
Enabling event tracking it's not a hard process. All you have to do is just add the code below next to your URL, before you replace the default values.
onclick="_gaq.push(['_trackEvent', 'category', 'action', 'opt_label', 'opt_value']);"
These default values will help you identify your events and here's what they represent:
- Category – You can use this element to identify what you want to track: eBook, video, signup form, ads.
- Action – This element can be used to define the interaction of your visitor and can be: click, button, play, stop. Personally, I use it to specify the place of my button/signup form/ad.
- Label – Use this to identify the type of event that is tracked.
- Value – This element helps you specify a value for you event that can be used when you setup a goal for your event.
If you would like to see a working example, here's what I used to track a link to my new product, where "Ads" is the category of my link, "Sidebar" the place where I added the link and "WAB" the label.
<a href="https://www.webanalyticsblueprint.com/" onclick="_gaq.push(['_trackEvent', 'Ads', 'Sidebar', 'WAB']);">
Then once you setup your links, all you have to do is just setup that event as a goal, using the Category, Action, Label, and Value conditions you have setup for your event.
6. Real-Time Reporting
Google has taken analytics one step further recently and introduced Real-Time Reporting, which displays information about visitors that are on your website in a specific moment.
Your are able to see how many visitors are on your website in that moment, where they are on your website, from where they come (keywords and referrals) and where they live.
Additionally, you have access to another 3 reports with more insights about their location, how they arrived on your website and what pages they visit.
To access the real-time reports you need to go to the [Home] menu > [REAL-TIME (BETA)].
The [Locations] report will provide you information about the number of your visitors and the countries where they are located. You can also check their location on a map.
[Traffic Sources] will display information about where they come from. You will see the medium and source along with the total number of your visitors.
The [Content] report will show you what are the active pages that your visitors read and how many active visitors are on each of the pages displayed on your report.
7. Multi-Channel Funnels
With Multi-Channel Funnels Google Analytics provides even more value for users who are passionate about conversion rates.
If before you were able to track the last source that the visitor used to convert, with Multi-Channel Funnels you are able to also track other sources (ads, referrals, social media, organic) that the visitor used to reach your website from.
Let's say for example that your visitor (Cindy) landed for the first time on your website from Twitter and subscribed to your RSS feed.
Next time, Cindy used the feed reader to come and read your new articles. Ultimately she was looking for advice on blogging and found your eBook using a search engine.
Now, because she knows your site already, she will buy it and become a customer.
Using this example, in the old version of Google Analytics the search engine was used to be credited for the conversion, but now, with Multi-Channel Funnels you can see the whole path that Cindy took to convert: Social Network > Referral > Search engine.
To check the Multi-Channel Funnels reports, go to the [Conversions] section.
Watch this video to learn more about Multi-Channel Funnels:
8. Use Campaign Tracking
Tracking online marketing campaigns will help you get past that large number of direct visits that come from URL shorteners like bit.ly or clients like tweetdeck.
Additionally, it will help you track more accurately links from other websites and links that you use to promote your content or campaigns.
In order to use Campaign tracking in Google Analytics, you need to tag your URLs with special parameters. Those parameters can be added to your links using the URL Builder tool from Google.
Once you tag your URLs with the mandatory parameters, use them as they are or use an URL shortener when sharing them.
Then, check the [Campaigns] report, under [Traffic Sources] > [Sources] to get insights about your online marketing campaigns.
To see step by step instructions and how to check Google Analytics Campaign Tracking reports, read more in this article.
9. Plot Rows
Plot Rows allows you to create instant segments of your data in tabular reports. If you usually look at standard reports, you can use Plot Rows to get more insights from your metrics.
To use this feature, you need to select two rows from any tabular report and then click the [Plot Rows] button from the bottom of the table.
Once you do that, you will see that the chart has changed and you are able to see additional information there about the items that you have selected.
In other words it instantly creates a segment with two of your items compared with the total metrics.
Use this feature to check how your main keywords, referrals or pages compare with each other and with the overall metrics of the site.
But make sure that you select items that do not have a big difference between their metrics (i.e. compare a keyword with 2340 visits with one that has 154).
10. Custom Dashboards
In the old version of Google Analytics you used to have available only one dashboard. However, right now you can create up to 20 dashboards customized to your needs.
To create a custom dashboard, go to the [Home] menu > [Dashboards] and select [+New Dashboard].
Once you do that, you will need to choose whether you will want to start from scratch with a blank canvas or get some pointers with the [Starter Dashboard].
Then you can use slick widgets to create custom metrics, pie charts, timelines or tables.
To get started with custom dashboards, have a look at my screenshot above and try to duplicate it or check out 5 Insightful Google Analytics Dashboards.
Then, you will be able to customize it and add the metrics that are relevant to your business.
11. Flow Visualization
Flow Visualization definitely deserves a separate article to present it, but in the meantime I will outline it's benefits.
Google Analytics rolled out two reports, [Visitors Flow], under the Audience section and [Goal Flow], under the Conversion section.
Visitors Flow
The Visitors Flow will display the path that your visitors have taken to navigate through your website.
You will be able to see, based on a selected dimension, such as country source or keyword, the exact path of your visitors and where they stopped to read your content.
On hover, the report displays for each page additional details, like the total number of visits, how many visitors moved to a different page and how many of them dropped the funnel and left.
If you click on a page, you will be able to highlight the traffic that went through that page, explore traffic through that page or display in a popup even more details.
Goal Flow
The Goal Flow report is essentially a better representation of the Funnel Visualization report and contains the same dimensions as the Visitors Flow report.
But the main difference between this and the Visitors Flow is the fact that the Goal Flow report doesn't uses all pages, but the steps you configured in the conversion funnel.
Additionally, you can also use advanced segments to filter your data and get additional insights from the Visitors Flow and Goal Flow reports.
Your turn
In this article I presented 11 tips that you should use for your website and ultimately some of my favorite features in Google Analytics, but now it's your turn to do the same.
What do you like most in Google Analytics and what features/tricks you think that everyone should know about?
Let me know your thoughts in the comments section below.
Hey Eugen,
Thanks for the Great Post!!!!
A few points from my end as well -
- Sajeet
Sajeet, thank you for adding these points.I left advanced tips, like yours, for an eventual future article, but it's awesome that you mentioned them.
We've been using flow visualization a lot for page optimization and UX. Anyone who's not using flow yet, take a look at it. it's pretty RAD
The more I hear about flow visualization, the more I want to start using it and include it in my reports!! Any word on when Google will reinstate the email functionality to Google Analytics? This is the main reason I have switch over to the new version 'full time'.
we use flow to streamline menu navigation - really helps to determine how a user navigates your website and how best to restructure to improve the user experience
Useful article. One feature not mentioned, that I am currently finding invaluable, is custom alerts. Alerts are not something I've used to any great extent until fairly recently. However I'm now finding that they allow me to react quicker to events (and even pre-empt) events and to manage more sites more efficiently.
Awesome stuff here. Pathetic that I didn't even know about Plot Rows until now, not sure how I missed those. Thanks!
It's never too late to learn new things, right? I am happy to see that you've taken some insights from the article.
Haha. Plot Rows just blew my mind. I had not idea it existed either! Thanks for sharing Eugen!
Really happy to see that my article helped.
As for Plot Rows, start using them, as they are really powerful in osme cases.
Mine too. Didn't even know such thing exist. Will definitely try.
me too. Had no idea it existed. And it's three years later! Plot rows will save me time having to export reports and consolidate rows via excel.
Wow, I never knew about the flow visualaztion. That's awesome!
Old version of GA had the Funnel Visualization but it's nowhere near the Flow Visualization new GA has!!
Funnel Visualization, it's still good, but doesn't tell you where the traffic did go.
Flow Visualization ads among others this insight which might help you why visitors drop the funnel.
Good call on the additional data being available ablout vistior behavior!!
This is one of the new features that Google introduced in 2011 and it's quite powerful. It actually deserves a whole article.
Eugen, these are really basic things that aren't even tricks. These should be called fundamentals or die! I recommend taking Avinash's Google Analytics Course. It costed me $3,500, but you can get the videos for $200/mo
Francisco, you are speaking now from a perspective of someone who has spent $3,500 on a course, but I am sure that you would have seen things differently before.
I know how good Avinash's course is because I was subscribed to it for a while, but not everyone can afford that and not everyone has these basics yet. So, for those who are new to Analytics these can be valuable tricks. :)
Thanks Eugen..... , thats really very powerful Google Analytics tips. Its great post. we are looking forword for more.....
Insightful ....
Amazing man ! Its really useful and remindful the importance to Google Analytics. You are Rocking! Eugen
Thanks, Jaymoo!
Thanks for the tips Eugen
My pleasure John. Let me know what else you would like to see on Google Analytics here.
Hi Eugen,
This is a nice simple guide to Analytics. Can you post something on analytics and A/B testing? Specifically, I'm racking my brain trying to find help for a client that has ecommerce tracking in analytics by product and want's to a/b and see not change in conversion, but change in revenue by product.
Thanks, in advance,
Robert
Hi Eugen,
I really do appreciate these tips, unfortunately, when you say "enable site speed", as an example, you do not tell the reader how to do this. I know that the vast majority of people reading your post probably are far beyond this tutorial, but how about the rest of us who are really trying to improve their sites by using Google's rules? While I own and have lots of success with my sites, Google Analytics has lots of information without much help to improve problems or make for better SEO and ranking results. It is great to know these things but not great not knowing how to use them for better results in Google. Any suggestions for the real beginner?
Thanks,
devin
You should check this link https://www.youtube.com/user/googleanalytics?ob=0&feature=results_main it will give brief tutorial from Zero to 99. Hope you will enjoy some basic as well as advance level tricks.
This is great. I love your explaination for setting up Event Tracking. Thank you!!
It's good to hear that it was clear enought. Thanks Matt!
Nice post Eugen!
One thing that you forgot to meantion about is another default value in the event tracking.
If we take a look at the code-line: _gaq.push(['_trackEvent', 'category', 'action', 'opt_label', 'opt_value', opt_noninteraction]);
The bolded one is about to set the event as "non-interaction" or not and this is the one you forgot about. By default it is considered as a interaction hit (default value then false). However if you like to not consider this as a interaction hit then the value should be set to true. So if opt_noninteraction is set to true then the event hit will not be used in bounce-rate calculation. This can be very usefull when implementing event tracking to your site.
Take care!
This is really useful, Carl.
Thank you so much for mentioning it!
+1 to the goal flow and +1 to the multi-channel analysis! Actually these new GA features are really useful specially on the Ecommerce space.
Some great tips here that go beyond many of the basics of Analytics. I've only recently started using Goals so I'm no longer part of 'the majority'! The most common goal for me is a contact enquiry through the site which can be setup when the thank you page is displayed
Awesome. I was also not using all of these options. Its great to use them all. Thanks
Great tips, it's really important for google analytics, what I think.
Brilliant guide. This has already helped me to implement a few things. I tried out the events, and also the real time reporting, which is simply awesome. Perhaps a little addictive though.
Thank you!
I agree on the addictive side, but it's good to set some boundaries, look for insights and don't get lost into the ocean of data. :)
Amazing tips, mate. Thanks for sharing
Great tips of Analytics like your post ,thank you...
Trimantra Software Solution- Custom software development company
This is why I love SEOmoz, great people, great posts = awesome day!! :) Especially with london buzzing at 14C
Well laid out and a few new features to my list (loving the flow vis and real-time beta)
Jerry
Thanks for this article
I don't know why my event tracking isn't working. :( Glad to have read your post, this gave me more points to consider in effectively managing my analytics. thanks!
Hello Eugen, I have been looking for supplementary resources on Google Analytics besides the training videos in Conversion university and your post is a great add on.
The new dashboard in GA presents more opportunities to get insights and gather new perfomance intelligence data.
All the best,
Jo
there are also 103 videos on the GA channel https://www.youtube.com/user/googleanalytics?feature=watch
There just doesn't' seem to be a "goal" that applies for a service business. I want my website to generate local phone calls, that simple. Anyone have any ideas?
Some of the ideas in Step 1 may be of help. Perhaps look at visits to the Contact Us page, or FAQs, or other pages that indicate serious intent and use those as goals?
Harold, here is a really good article that will help you get started with tracking phone calls:
https://conversionxl.com/how-call-tracking-with-google-analytics-increases-your-profits/
Hope this helps.
Excellent Post Eugen!
As my traffic steadily increases, I'm thrilled to know that I can make some custom changes to improve my use of this powerful tool.
Wow, I feel like I've been under a mushroom or something. I did not even know some of these tools existed. I have been frustrated for so long about site speed in Webmaster tools forever thinking I could never pinpoint things, and here it is. Thanks for the big help an all the other stuff too!
Great write-up, Eugen. Thanks!
Great post Eugen. Really helpful tips.
I have a quick question I've been hunting for an answer to. Can you create an event for when someone shares your content (like a blog post) via a social media share button? I want to be able to set up a goal for social sharing to allow me to track conversion rates for custom segments. Do you have any advice for setting up such an event?
Thanks again for your post. It's an excellent resource.
Hey David, you should try using this method:
https://www.eugenoprea.com/track-social-media-interaction-with-google-analytics/
Thanks a lot for your reply Eugen. Again, awesome post.
Great article Eugen! Of course I would expect no less from you being a master of google analytics :)
Love the flow visualisation - I know am not doing anywhere near as much as I could and this is one I definitely want to try out.
Cathy
Thank you, Cathy!
any word when report email function will be included in the new Analytics???
I am not really sure, but if I hear anything, I will let you know.
thanks, i'm looking forward to making the switch to the new version but many of my clients rely on those emailed reports. Everytime I look at Google forums, it just says the feature is coming soon.
Hey Dubs, on my account I see a beta email feature. I hope that you've got it, too.
Hi Eugen,
I have been included google tracking code in each page of my mobile application but accessed devices is not tracked by google analytics like OS, Service Provider, country, city etc.
Please help it is very argent for me....
thanks in advanced.
Regards,
Mohan
Such a great post! I have been so clueless about how to use GA but really wanting to learn how. Thank you so much. Can't wait to start implementing these 11 tricks and get better results
Every thing is common to me but Setting Goal is really uniqu. I saw it but ignore it. I would like to try it. Thanks for This awesome article on Google Analytics.
Great article, actually very helpful to get the most out of Google analytics.
The article was great, but your comment is 100x better! thank you
Hey Eugen,
Great post!
The one thing that's annyoing me at the moment with analytics is the selection of advanced segments. It's irritating to have to scroll through a list of segments each time, does anyone know a way of searching through them quickly? (other CTRL+F ?)
Nige
Nigel, it looks like this is the only way of doing it at the moment.
Moreover, GA just got a new interface change, so it might take a while until they will change that, unfortunately.
Flow visualization is something new for me too, thanks for this awesome post.
I'm sure that your post will help me a lot.
Try to take this one step at a time.
If the article seems too big and hard to implement, create a task for each of the 11 items.
Then assign 1 task a day or 1 task a week for you and you will see how wasily you will implement the advice in the article.
But do come back and ask if you have any questions.
Mastering Analytics is a key to success. Awesome post Eugen, keep up the good work.
Thank you Tom!
Hi Eugen,
Thanks for this straight-forward, actionable list of tips. I'm including it in our weekly Gnome Tips tomorrow. Bookmarked too!
-Tabita
Thank you, Tabita!
Hi Eugen,thanks very nice post! :-)
Harry
I forgot to add.. to the main blog please!
I would like to second that - to the main blog as I think this will help lots of others in the community as it has already with my own experience and reading others comments!
Thank you guys! I really appreciate your support.
Hopefully someone up there will hear you. :D
Yes, Eugen.... thats really very powerful Google Analytics tips.
Thanks for good post.
It's my pleasure to share them and I can assure you that there is more to come.
Great post Eugen - I have found site speed and site search very handy tools for improving the user experience on sites, so it is great that you have brought these to everyones attention. As you suggested with site search I use it to make sure the most relevant products are displayed when the users are entering different terms which site search shows me. I also use it to monitor what products are in demand and pass this knowledge on to colleagues when there are products that aren't in our range. As some of the others have commented flow visualization looks a very handy insight, but I too hadn't used it yet oh dear! However thanks to you I will be now - well done!
I agree. Site search is really powerful especially for eCommerce sites because can help you get new product ideas.However, bloggers can also use it effectively because they can find new post ideas using it.
Thank you for your comment!
I have to be honest I have mainly used it in relation to ecommerce and product catalogues but applying it to the generation of any new content for a website is a good plan - I like the idea for bloggers and new posts. I guess you could say that essentially it helps highlights any gaps in your content. I also think that site speed is a powerful tool in relation to any websites as you can easily identify slow pages and make easy tweeks/alterations such as reducing image sizes etc to see the impact on load time. I have found that there is a lot of low hanging fruit that can be picked in relation to this especially in a post Panda world.
Great stuff. Plot rows slipped my attention :-) I hate that traffic source reports only show conversion rate, but not total conversions. So i usually do a custom report showing these data.
I am with you on this one, Jesper, because I also like to see the total number of conversions and I have created custom reports to see them by traffic source.
Additionally, I am also looking at what pages from my website convert visitors into subscribers.
Thank you for adding to the conversation!
Awesome article! It took me forever to finish reading it because I was completing the steps as I read. I still have some work to do, but I've learned a ton already. thanks so much!
That's perfect Holly!
When I write this type of article I have your profile in mind, the person who stays with my article on the left and Google Analytics on the right implementing or testing.
Great Post! Honestly, I have been using GA for about 4 years. I love the tool and use many different features. The sad thing is much like everything else these days, it is simply information overload. What I mean by that specifically isn’t that GA is too much information, in fact it is awesome. Rather, that everyone has something to say and that every dashboard from every company is being updated all the time in addition to 300 emails a day some worthwhile, some garbage, texts, IMs, calls, etc….
So when GA updated their dashboard, I was like AWWWHHHHH, not another thing to do again…. I have a list of things to learn and do that would make Santa Claus freak out.
But thanks for the update, I actually implemented and tested many of these tips as I was reading the article. Thanks again :-)
I have a great fond of Google analytics, I mean i love to know more and more about Google analytics.
I must say thanks for the great post!!!
Great post. Thanks! One tool that we also use (and love) to help leverage the massive data from GA is called Excellent Analytics. It's an excel plugin that lets you import data from GA into Excel for deeper analysis. It's at www.excellentanalytics.com
Multi-Channel Funnels are truly awesome. Try making a custom channel grouping, splitting up branded and non-branded search terms and/or traffic. And check the source/medium report under Assisted conversions. Best feature of the new interface.
Real-time reports are not really useful. Only nice and funny to check, but it will not deliver a lot of insights (yet). I'm waiting on the day Google will allow segmenting real-time stats!
I'm going to use the flow visualization to better opitmize reader expirence
thanks for the post
That's an excellent point, Shawn!
Do let us know your inisghts here in the comments.
Great post Eugen !!! thanks
Really You you have done a fabulous work here as a shared a informative Articles. I have read compelete post in one stop. Really i was aware of some point of GA like 'Track Event.
I have one question about GA. I am using GA for my client website and I am using organic SEO as well as PPC to promote website. In GA all Referral website visitor shown together(organic+paid).so i couln't find out how many visitor come from orgnic and Paid (ppc) so, i want to track only organic referrel Website visitor seperately from GA .
Do reply !!!
regards
If you use AdWords, then link your account with GA and look under the [Advertising] reports in GA.
You should also check the paid traffic under [Traffic Sources] > [Search] > [Paid].
Additionally, if you use other forms of advertising, I would recommend you to tag your links and check the [Campaigns] reports that are under [Traffic Sources].
Let me know if this helps or if you have any other questions.
Hi Eugen Oprea, thanks for providing great information about google analytical. It's rea;;y a great and I appreciate your work.
Thank you John!
Be sure to provide a goal value to help measure ROI for campaigns.
i read the complete article .now i gonna do it practicaly ..thank you EUGEN for the awesome post
That's good to hear. Good luck and keep me posted!
Very Clear approch to GA .We are not mssing formal way GA after reading this Article Great share.
Thanks, great post. Have they put PDF export back in yet?
Not yet but I think they're working on it previous to moving the new version out of Beta.
Really interesting article.Thanks. Is always usefull to have a good setup tricks list, it improves knoledge and can be good to keep stored for future references. Onestly I knew 70 % of them but the remain 30% is what make the difference to mu seo plan!
Thanks for sharing the list. Lucky to find we have all the list checked:)
I'm a fan of GA. GA have impoved a lot in the past year. Even two years ago, we used phpMyVisit/Piwik for tracking. But the new GA version drags us back, and it's more and more helpful for us small ecommerce site, especially unbeatable when combined with Adwords data.
Lots to do with this, and quite a few we never thought of - thanks Eugen for a valuable post!
Hello.
Is it true if a person uses (login) Google +1 and then searches organically I can no
longer see what search term they used. in Google Analytic or/and Google AdWords?
Thank you for great article and your help.
Excellent tips! Thanks for sharing! My boss is quite the google analytics pro - but i like having everything laid out in a list like you have done... very helpful for noobs and DIY'ers.
This is a great list and covers a lot of the first things I go over when a client asks me questions about the usefulness of Analytics. Thumbs up.
HI,
I am able to track the visits with conversions for one my websites, but not able to do the same with other websites, In other websites for visits with conversation option for visitors flow message I am getting in google analytic is : “You may have applied such a condition as date range, an advance segment or goal for which there is no data or there may not be enough data to show results when sampling is in effect”.
Can anybody provide me solution for this to get visits with conversions data for my other websites. (All are Ecommerce websites)
Thanks in advance
Hareesh
Is it also possible to know if people view my website's source code using Google Analytics? For example, can it track visitors who view "view-source:https://moz.com/blog/11-google-analytics-tricks-to-use-for-your-website" ?
Since i just created a Google analytic account today am still lost about this whole thing. But is it normal that GA doesn't track my page views right away even if it is visible on GA Real Time Tracker? BTW, my website is made on blogger and i inserted the script on the closing head tag. I hope you could lend me few minutes of your time by answering my poor question. Thank you.
site is:
https://www.freebiesnetwork.biz/
I am working on an ecommerce site and we have added our products on flipkart, amazon, snapdeal, ebay and paytm , But I cannot track the sales of my product on these websites. How do i do that?
Can somebody please help me...
Great tips! I love having everything laid out like that.Thanks for sharing!
Custom dashboards are very useful. You can get more ideas on what kind if dashboards you can create and use from https://www.google.com/analytics/gallery/#landing/start/
Hope this will be helpful.
Thank You!
HI,
Great help!
The old Google Analytics used a city loaction map that used small orange dots. For example, for one visit, the dot was very small but very visible, as was the map's background. In the new version, the map background is almost greyed out and the size of 1 orange dot visit is HUGE. Is there any way to go back to the old city map configuration with the new version of Google Analytics?
Thank you!
I'm just getting into setting up goals and events in GA and would like to figure out if I can compare conversions from new visitors v. returning visitors. Anyone able to pull that metric from their goals?
For Googles Multi Channel Funnels, what does it mean if there is no revenue reporting for assisted conversions?
My analytics account has goals setup and adwords is reporting conversions why would my assisted conversions be stuck at 0.00?
I am new to the GA consultant world and I am wondering what tips I can get to help my website design clients that are easy for every day "novice" users. My goal is always to "kick a client out of the nest" and allow them to do their own tracking/SEO.
Thank you.
Well done Eugen!
I printed this one out.
thanks,
Peter
Thank you Eugen! These are all very helpful tips. I subscribe to your newsletter by the way. I hope I could enhance my knowledge about Analytics.
Nice post, I think peopel often forget to set up the basics on accounts and when you do that you really do miss out on all the potential data.
thanks for putting the list together but some grea tinsight for all.
Great information. Is it possible for two analytics accounts to track data from the same website?
I will want included at my website https://www.satelliteview.org google analytic. where can see some manual?
Thanks for the tips Eugen,
It would be good to see something on A/B testing and also the use of regular expressions to extract data.
@ shawncohen thanks for the youtube link to the google analytics videos.
Thanks again for a great post.
Am usually thrilled by Google analytic as they create a suspense at all times....... I desire to keep glued to them as they are insightful in many ways...
This is an exciting post...
I am having a problem with Google Analytics, i registered one url account for my analytics, what are the steps to register another url account for analytics, can it be done with the same email or does it have to be a different email. Any tutorials i have seen for this are all different even the tutorial inside google analyitics say one thing but when i go to where it directs me its not there.
Could you please show me the steps to find out how to register a new url for analytics.
Thank you in advance,
Sharon
i wating for your update .....great update thank's......