Rich snippets -- we see them everywhere in the SERPs, with some verticals having a higher abundance of them than others. For the average searcher, these rich snippets help show them what they're searching for is within reach on a particular site.
A few benefits of rich snippets include:
1) Drawing a user's attention to your relevant result.
2) Providing instant information as related to their query.
3) Increasing click-through rates and lessen the amount of bounces due to not searchers not finding the content they were looking for.
Find & track your Featured Snippets!
For companies leveraging content strategies, there's an especially large benefit of having mark up for authors being displayed in the SERPs with the emergence of AuthorRank. For instance, a "know" based query (informational search) that displays an author with a photo, name, and a link other articles they've written creates a feeling of trust and authority. It can also encourage them to click-through and read other articles they're written, essentially making that author a new resource.
As another example, "do" based queries, such as going to a concert or event, can end up displaying results from ticket sites that have a quick and instant snippet breakdown to help them in the purchasing process.
In order to consolidate and decode some of the information you need to sift through when learning about rich snippets, we've created this visual guide to walk through the basics, fundamental types, implementation, and benefits of utilizing them.
Enjoy! Some food for thought: How do you see rich snippets evolving in the future?
Feel free to display this Infographic on your site. Just please reference the original with proper attribution. Thanks!
Hi Selena, the infographic is visually an eye catcher but while reading it, I got partly a little lost. On the other side there are certain informations which you repeat several times so it could be more compact. After reading the headline I expected real life examples - there is no information about practical usage.
But nevertheless, I found useful informations, too of course :-).
Thanks for the feedback and taking the time to dive into the visual guide. I definitely agree that a visual guide with practical usage (examples, disection) would be great- it could potentially be a follow up to this now that the basics have been explained.
Thanks again! :)
The concept and importance of rich snippets is something that really needs a lot of explanation, especially on the client side. A few informed clients would quote the line from the Google page -
Marking up your data for rich snippets won't affect your page's ranking in search results, and Google doesn’t guarantee to use your markup.
Then explaining the concept of CTR comes into picture to which the client replies -
What if I am ranking on the 5th or 10th page of Google, how will rich snippets help me? Also Google Doesn’t guarantee to use the markup
The infographic that you have provided will truly be useful in tackling such clients and highlighting the advantages.
But here’s the deal, in case of Wordpress yes we have some amazing Plugins, but what about other popular CMSs like Drupal or Joomla?
Also, I also ran a test to identify which markup format is the most useful? Microformats, Microdata or RDFa? Turns out that the rich snippet tool identifies all three but when implemented on a live site, for some strange reason microdata gets picked up more quickly as compared to other mark up formats.
I might not have considered a lot of variables here but I would like to know your opinion on which format would you prefer and why? Microdata, Microformats or RDFa?
- Sajeet
Sajeet - I think your 1st question is a really important one, and hopefully others chime in as well.
IMO, informed clients are the easy ones to sell to if the sale (I hate that word) is done up-front with the rest of the SEO work explanation. If showing a client estimated search volume around lucrative keywords they don't rank for gets them anxious to start, imagine how much farther that goes when you show them competitors who are using markup to achieve rich snippets coupled with the potential increase in CTR, even if they don't crack the Top 3 in SERPs.
Coveting thy neighbor is a strong psychological factor, and merely showing how others in the space are implementing rich snippets could be enough to help them make up their minds.
Let them quote Google all day, then just point out hwo competitor A, B, and C is kicking their butts...
As for which is the most useful, we've been pushing Schema.org which has been fine for most types of content, but for some reason the Breadcrumb markup for Schema.org does not work well (others have discussed this as well https://lists.w3.org/Archives/Public/public-vocabs/2012Jan/0016.html) and so we've made the push to clients to switch to Microdata instead. Hope this helps.
-Tom
Thanks for reading Tom- and I agree - rich snippets alone are hard to 'sell' on, but when explaining all the added current and potential future benefits that can come with utilizing the markup, it helps them see the whole picture. Aside from a strictly SEO perspective, it also helps to reset them back into the minset up the typical searcher and what they're going to be looking for and identifying as they're browsing for the most relevant result.
Thanks again! Also looking forward to others chiming in on Sajeet's first question.
Sajeet and others,
For Drupal check out https://drupal.org/project/schemaorg
I can't speak to Joomla, but perhaps theres someone else here still using that cms.
Thanks for sharing that! I don't use Joomla much either, so if there's anybody that has some suggestions there it would be greatly appreciated. :)
You dont need a plugin to do this in Joomla, you enter the text you want for each page. : )
Hi Sajeet!
There seems to be minimal (but existing) tools that can help with implementation of microdata/schema.org. This post has a few of them that you can check out - https://shivkumarganesh.in/2011/12/04/tools-for-schema-org/.
AdoptionHelp also mentioned one above that's very helpful.
How was the control for implementing the various formats? Were you testing on one site, or were you testing across multiple sites with different formats?Because Google is backing Microdata/schema.org, there's the potential that it's picked up faster for that reason, but I honestly don't have an answer as to what might be causing it to be picked up first, other than how they were originally implemented for testing.
I tend prefer Microdata- Microformats are well aged but are still lacking some of the functionality that MicroData and RDFa have- even though it's open and extensible. There seems to be a higher amount of tools for implementation of MicroData/Schema (as you mentioned in your comment) which usually helps steer site owners in the right direction for something they can learn and maintain themselves in the long run.
In most cases, the Microdata and Microformat can exist together- so it's a matter of preference.
Hi Sajeet,
I sent through a reply but it looks like it isn't on here anymore. Did you manage to catch it? I'll have to rewrite it for you.
Hi Selena,
I believe you are talking about the reply just above your last message.
The test was conducted at my end where same content (say address of a location) was marked up across different pages with different formats. Although the rich snippet tool showed the same thing for all three formats, search engines recognized microdata more quickly as compared to other formats when the changes were pushed live and hence I agree with you that maybe microdata is the way to go.
Thanks a lot for your insights, really appreciate it.
@incept @adoptionhelp - Thanks for your responses as well.
- Sajeet
Very lovely and amazing explanation, Visual guide is always much better than a lengthy text guide. Btw I would like to ask if there is any way to add Rich snippets to blog somehow and use the local parameters? For example take example of this blogpost, can SEOMoz put richsnippets in this blog and use the thumbsup or likes as the parameter to show in search results? or show the number of comments may be?
Thanks Asad!
I'm so glad you loved the visual guide. And I definitely agree, with information like rich snippets (and even concepts like open graph) it's nice to have visual representation to help stitch together the concepts in your head, then dive into the text with a better understanding.
I'm not positive but I don't think it's possible to be pulled in if only one site is using it- I don't personally have experience with custom formatting but with Microdata it appears that you can add vocab extensions and potentially have it display if it's massively adopted.
Very nice infographic in pure Blueglass style.
One thing is not mentioned in it though, and maybe it is correct to not have put it in, but even if it is true that Google said the Rich snippets (especifically Schema) are not going to influence rankings, that is not the same for Bing.
Citing by memory Stefan Weitz, at the last MozCon edition he told how Schema right now has a very little weight in their ranking algo (very little but still a factor), but that quite probably in the next future, as soon as the concept and practice of Semantic Web will be more "stable" and "standardized", the sites which implement Schema will become a main ranking factor for them.
What about Google? I don't know. It is hard to trust Google when they talk about ranking factors, because they are like the Sphinx, answering to a question with another question. Honestly, even though they swear Rich Snippet is not a ranking factor, I would start to test if they are instead :D
I'm betting steak dinners that it will be, someday, if it isn't now. But authorship and cute little rating stars influence click-through, so my guess is that it's already having an indirect impact on rankings.
Thanks Gianluca!
It wouldn't surprise me if it started to carry more weight in the long run, but that's just a personal opinion. I keep thinking about the +1 button that rolled out so long ago with nothing officially stated about the full weight that it would carry. But then you look around and see how Google + is changing the landscape with personalization incorporating the +1 signal.
It's definitely something to watch and keep testing as it evolves.
Thanks for the comment! :)
Massive thumbs up for this article. Rich Snippets are an area I am currently looking into very closely, and this has really opened my eyes up to a few things.
With all this positive data floating around there really is no excuse not to use them!
Hey Thanks a lot selena for this amazing infographic.... It's a new concept to look Forward ;-) Thanks again......
I usually feel rich snippets to be a dry and boring sort of topic, but you have presented it in an infographics form and made it really worth watching and reading and infact learning.
Thanks a lot for the wonderful post!
I'm so happy someone has taken this and ran with it as an infographic (plus kudos to the author of accompaning article).
Trying to explain schema/microdata to others in my space has been met with blank stares for months now, and once I shared this the penny finally dropped for them.
Great list of resources too. Too ignore this would be complete MADNESS.
I publicly stated December 2011 that Schema would be the SEO game changer of 2012, let's see shall we :D
I know I've said this to a few authors lately, but I am just in awe at the amount of work you put into this. I cannot even imagine how long that infographic must have taken to create!
Thanks for the kind words :) The work is well worth the benefit it brings to the community!
As I read this, I had questions come up, and as I kept reading, all questions were answered. Good info, hope to implement this for a client.
That's great to hear- We're so glad that we managed to answer any questions you had when reading through this. Thanks for reading! :)
Wow, this is a great visual guide! Do you have a particular wordpress plugin you feel is the best?
There's a schema creator plugin from Raven that's awesome- https://wordpress.org/extend/plugins/schema-creator/faq/
Yeah i agree Rich Snippets are important and the beauty of this is that they are easy to implement. No reason to not use them.
Exactly. And new vocab/markup is becoming available constantly, so even if there's something a website can't utilize now, there's potential in the future.
Great infographic and rich snippets is certainly something we are implementing this year.
By the way you have a spelling error near the end 'hmtl tags' rather than 'html tags'
Great catch Ben- we'll get that updated!
Thanks for the comment. :)
Can you skip levels of the URL for the breadcrumb schema?
For instance if my URL:
www.example/au/en/category/sub-category
Can you just reference the category & sub category and ignore the au & en?
hi all,i am jayesh
i am joomla developer ,and i want add google rating my google avatar and discription in my joomla article,but i am not understanding which code selected and where this code i placed in my website
can u give me step by step guide to add Google snip it in my joomla website
help me ,i cant find proper answer ,plese tell me step by step
and show me code how it look like
I would like to hire someone who can look over my (just created) rich snippets pages i just marked up and double check everything is correct and then submit the pages to Google for me. could someone contact me?
Thanks.
I can help you but you can use the Google's rich snippet testing tool https://www.google.com/webmasters/tools/richsnippets .
What format did you use? And what type of snippets did you code for? Did you combine different formats on your pages? (you can.)
I've found that the rich snippet testing tool does or did have a few bugs in it but can be worked around
Also, here is a good way to test too https://microdata.realitysimple.com/examples/03-breadcrumb
Give a shout out if you need more help runner2009 at gmail
Thanks for this article, very helpful! Is there any point to add ratings to blog posts or articles?
As usual, awesome post.
I am just beginning to learn about Rich Snippets. This infographic has boosted my knowledge. But I am trying to reason it out whether Rich Snippets can be useful to websites that cater to B2B markets, esp Healthcare.
From what I read, it is all about the reviews, star ratings, pricing, people information, etc. What can I feature in a rich snippet for a company providing healthcare solutions, that can boost the CTR?
Dipti, for your b2b client, the contact information is a prime candidate for tagging. If there is a blog authored by the company spokesperson, that opens up Google Authorship opportunities.
HI there...
I have been running some experiments with rdfa, microdata and microformat... Though, microdata would be the best optoin.. but most of the websites are not with html5 doctype... So do we need to have a website which is in html5 doctype to use microdata.. is there any way in which we can use microdata with existing websites without changing the doctype.. coz i am sure that this would be problem with all of us... most of our websites are not in html 5...
And what if iam using a microdata with non html5 websites.. google will ignore the microdata???
Saalik
Very lovely and amazing explanation
Thank you. Perhaps I'm not a good communicator, but I've found it difficult to explain and then have clients understand rich snippets - their eyes always start to glaze over.
This is an excellent communication tool about an important strategy.
Burt Gordon
a big thanks i have a problem and i searched everywhere for this but couldn't find itMy problem is that i have a confusion that where to put the snippet in a webpage ? I have an eCommerce site built in prestashop and i want to use the breadcrumb snippet for it and don't know where to put the snippet code in the site?Should i put the code in the head tag or in the body tag and in which pages?I am seeking a big help from everyone ? plz help me on this
I'm going to be a little obtuse here, but have you decided what format you are going to use?
Basically in the metadata format ala schema.org, you can wrap it in any tag you want from the HTML tag for a type of business to a span or div tag for breadcrumbs addresses etc.
You will need to find the functions or class where the breadcrumbs are produced and then modify them based upon the format you choose.
Right now, you Can mix formats with no apparent ill affects and you can use the Google Webmaster rich snippet tool for testing. For an example of breadcrumbs that work, I would download Yoasr's WordPress SEO plugin and see how he handles breadcrumbs. His works out of the box.
Hi, Just wondering is people are using Rich Snippets on their pages to improve their SERP listings and if they have seen any benefits in CTR? Secondly, anyone point me in a good tutorial on how the ~##*% to do it??? All my efforts all showing jack in the google test tool ... am I wasting my time ?
Have you seen the examples given at https://schema.org/docs/gs.html? That's probably a good place to start.
It can take many days to see the results in the SERPs even if the tool says you have done everything (or nearly everything) correctly. It took at least a month for me.
Just saw a copy of this infographic with a TechPuffs logo on it, which made me think they were the authors. Scrolling down, I found the original here. https://www.techpuffs.com/9362/google-rich-snippets-must-for-better-seo-infographic/
Yes, unfortunately they slapped their logo on it without permission... this one is the original. Thanks for pointing that one out!
Hi Selena, Great post & info graphics. Thank you.Our clients recipe pages which were in first page - top fold had a minimum 3 time increase in visitors after incorporation of micro data.Now we are getting to implement it for articles relating on health living. Shall upadte results after 3 months.Best Rgds,Francis @ www.GlobalMediaInsight.com
Excellent graphic! I bet that took a while to make, lol. One of the things I would like to see, is a visual representation of how to not display certain parts of the schema or rich snippet markup. Some of the code looks a bit ugly, and doesn't really serve a purpose to be visable to the end user. Any tips on where to find such info?
BTW, great post!
Hi Seelena,
Great way to show us the importance and other useful information about Rich Snippets after long time i understand.
Thanks for sharing! :)
please tell me if i add this code "<a href="https://www.seomoz.org/blog/a-visual-guide-to-rich-snippets"><img src="https://static.seomoz.org/user_files/blog_imges/Rich-Snippets-Guide.png" alt="Guide to Rich Snippets by BlueGlass Interactive on SEOmoz" /></a><br /><a href="https://www.seomoz.org/blog/a-visual-guide-to-rich-snippets">Visual Guide to Rich Snippets on SEOmoz</a> created by <a href="https://www.blueglass.com">BlueGlass Interactive</a>" i'll get a photo in mu research google ??
Can anybody help with a starter guide on rich snippets?
Hi Selena,
The post is really well-researched & insightful. I've just one query..As we add Google Analytics & Google Webmaster in our website, where should I place rich snippet in the website? Should we add in all pages? Will the code be same for all pages of a website? Is there any authentic generator tool of rich snippet?
I would be happy to hear from you..
Thanks for sharing!!
Hi Selena.
Could you help me out understanding the rich snippet that is used on this search: "bitsamp"
You may see on the SERP that the bitcoin price is showed inside parethesis in the title.
That price changes a lot, and I assume that is merged from the bitstamp's price API.
Can you help me out?
Still a great post all these years later, I still refer it to clients when I'm asked about all of this.
Thanks for putting it together Selena, you really did a fantastic job and its stood the test of time.
Selena, you have made an interesting and mind-blowing infographics on snippets. The important ideas on snippets were clearly emphasize by your infographics. Thanks.
This guide to know more about google rich snippet is really helpful and very informative. As I undersood the real purpose of this rich snippet and I found this inforgraphic in many places. So I integrated magento rich snippets on my ecommerce store.
can u give me some tips for rich snippets, i can't show my photo in snippets. my site: https://kienthucseo.edu.vn/
Selena,
Awesome infographic! I have been reading about Rich Snippets online and am still trying to figure how I could apply them to blog content where I have articles and images of designs created for a specific niche. I would love to hear your advice on how to approach this. If I were to take the product review route, could I technically have reviews written about the design work in the portfolio, or it that stretching the use quite a bit? :D
My God, what a mess!
This is very helpful! Thanks for putting it together - I just shared it in a post about rich snippets on the Wpromote blog:
https://www.wpromote.com/blog/seo/seeing-stars-in-the-serps-rich-snippets-structured-markup/
I can't believe this article is almost a year old. The most interesting rich snippet that I've seen working is the tabular data in the SERPS.
I've started to notice something that these will occur without itemscope or itemproperty metadata, nor do they seem to be needing a table.
The ones that I've recently seen were on an old wordpress site with IDX and using HTML like this ( i am skipping out the data> <ol><li><div></div></li> ....
Amazing.
I like the articles content, but the infographic was jumbled. I think it was a case of too much of a good thing. It was hard to tell when you were moving onto new info. It might be just me but I would have liked some sort of break to separate the information.
Selena, Thank you so much for this infographic. We implemented it on our site and saw a tremendous result in traffic coming in through organic searches.
[link removed]
Great infographic,
Explains pretty much all you need to know ,in a few minutes, to get started with creating rich snippets.
Thanks for the blog and the infographic it looks great. My question is: in terms of reviews, can websites put reviews about themselves?
E.g. Put review markup on example.com saying Example was rated 4.6 out of 5 by 50,000 users.
I've seen webstes did this on a domain scale as well so when you do site:domain.com you see all of their pages have the same rich snippet info. Is this considered spam?
Selena, Fantastic work, Very informative post with snepshots.
Thanks Gyan!
Superb work there Selena - best post yet on rich snippets..
Aw, thanks! I'm so glad you enjoyed it.
What about services? What types of tags would be used for your companies services?
Thanks for reading!
There's a good variety of people/product oriented markup that can be used for a service/product based company. The important part would be drilling down to the type of snippet would be the most important to display.
I really love this visual. I've been a lot of experimenting with schema lately, and this really lays all the details out in a digestibly format.
I have a question you might be able to answer. I'm doing some research on concert tickets and found that many search results contain several events listed as rich snippets (search "styx concerts" for an example). However as I've been comparing these listings, many of them don't contain any microdata at all. Do you (or anyone) know how Google is pulling these and how it might be influenced?
Thanks Tarla! We're so glad you enjoyed the visual.
I queried styx concertns and noticed that coasttocoast and songkick don't show anything with the rich snippet tool. I didn't look into the code yet but now I'm curious...
Thank you, Thank you! Love the visual steps, it makes it so much easier for this newbie to understand. i will be reading this article for quite some time.
Quick question:
Is the plugin for Wordpress that you spoke of, Microdata for SEO, is that created by Optimum7(dot)com?
Thank you,
Brian Reynolds
Hi Brian!
Thanks for stopping by and enjoying the visual :) Yup, Microdata for Wordpress: https://www.optimum7.com/news/new-wordpress-plugin-automatically-integrates-microdata-into-content
Wow! This is really high quality content. Nice! Thank you for sharing it here.
Thank you :)
nice, we have been looking into microdata for a little while now. There aren't a ton of options for using it in Joomla CMS tho... Were thinking of developing a custom plugin to help use microdataThanks for the informative infographic, well post in our blog
I think the Joomla community will love the idea of a custom plugin for microdata. It seems like there are very few options available to them.
Thanks for reading :)
Fantastic post Selena and awesome infographic. Nice insights for rich snippets and Google recognize this HTML markup code and treat them to identify certain types of data. This will enhance user experience with their specific queries.
We can check your HTML markup through Rich Snippets Testing Tool. Lastly thanks for the wonderful inforgraphic.
The user's search experience is is definitely enhanced with the snippets. I personally scan for snippets first because my eyes naturally fall on them.
Thanks for reading!
In the industry where infographics are quite common and to make it link worthy one needs to have a great design with ultra important information and guess what... you played an awesome short with a perfect timings...
Rich Snippets are important but at the same time way to boring to read, I actually hate reading and digging about this topic but this well designed infographics actually cater my attention and make me read it full...
Great work on infographics and topic selection... why too link worthy!
Thanks! I often equate rich snippets to open graph- there's so much great information to learn and utilize but you have to prep yourself to actually read the nitty gritty to learn.
I'm glad you enjoyed it!
Hi snarayanasamy,
It is excellent post about mircodata rich snippets, when moosahemani had taken an interview of “gfiorelli1” then I was raise a question that schema tag we are using in <div> tags like – “<div itemscope itemtype="https://schema.org/Movie"></div>”
Can we use these tags in <table> like “<table itemscope itemtype="https://schema.org/Movie"></table>”?
if yes than give me the right example how will we use?
Would it be helpful for us?
Thanks….
Hi Salena, Really informative post... Practical Examples will be greately Appreciated - Thumbs up !
Thanks
- M.Rameez Plays with Google ;)
Thanks Rameez! I've been noticing feedback on including practical examples, and I think it's something that would be a logical follow up. Showing the various rich snippets and connecting them to the actual code that was implemented would be killer.
Thanks for the feedback! :)
Hey nice infographic, I agree with alot of the stats in it, rich snippets are really hot at the moment if you are not using them to the full extent then you are going to be overtaken by the competitors.
Ive implemented rich snippets on numerous sitesand see some really good gains, will share this infograhic around =)
I catch myself automatically looking at results that have rich snippets in them before others. Anything (properly implemented) that helps your results stand out a little more than the competition, and helps the user, is a good thing.
Thanks James!:)
I think one of the hardest parts of rich snippets is educating a client about them and getting them integrated into a CMS. We can't just give client's RTE's and expect them to mark everything, we need to do a lot of hand holding and automation where possible.
I agree- anything that requires updating code can be a little daunting, but I'm sure there will be more plugins that are user intuitive to help aid the process in education and implementation.
Thanks for reading!
That is one truly awesome infographic, respect! I will be sharing this with my colleges. Thank you!
Thank you! I hope they enjoy :)
Something I didn't see mentioned yet: Not all schemas on schema.org are supported by Google at the moment. The 'campground' schema, for example.
Usrs have the ability to extend the vocab, so that might be what's being added into the master schema section. When looking into it, it usually requires mass adoption in order to start appearing in the SERPs.
Here's some more info from the site:
https://schema.org/docs/extension.html
Would I be over-simplifying if I were to conclude the best source for rich snippet syntax is schema.org? Is that where website owners, designers, SEOs should be focusing their efforts to ensure what they want is displayed as part of search engine results?
Thanks for this amazing infografic! I'm learning about rich snippets and this will be very usefull for me!! The tip about plugins will help me a lot!! Hugs from Brazil!!
Thanks!!We're so glad you liked it. :)
Thank you for a lovely blog. Your pictures are great and you're making a fantastic point - that the description of a page is not just important for SEO but also for the potential reader of the web page. Thank you.
Great work, thanks for sharing. I got few suggestions:
1) Could you make it available in a bigger resolution format?
2) I fell it lacks some examples from a SERP (great when you show it to a customer what exactly you are talking about)
3) There is a spelling mistake in the hierarchy of rich snippets (on the top): Microformatsv
4) Maybe you could give some CTR improvment examples (I think it will be great for getting client buy-in)
Awesome infigraphics, what a great way to explain the importance of rich snippets.
Thanks Selena for the heads up on Rich Snippets, nice graphical representation :)
hey, AWESOME post, i definately believe rich snippets are a great took for SEO. I wanted to ask which rich snippet tool do you suggest the most?
Also, when using these tools for "person", would it be redundant to use the "rel=author" tag on the page? which snippet would render most likely? again thanks for the info!
Am I the only one that can't see the image? When I try to reach https://static.seomoz.org/user_files/blog_imges/Rich-Snippets-Guide.png I get an "Access Denied" error message.
Are you still receiving an error?
Very cool and visually appealing. Thanks for sharing with the community!
This is awesome, thx for sharing.
BTW. Is the Wp GDStar Rating Plugin still working to insert those lovely shiny stars in the SERPS for blog posts? ;)
Absolutely! Glad you liked it.
I haven't personally used that plugin :)
Phenomenal!I think it would be great if the rich-snippet testing tool showed how your snippets would actually look!It says it's customized to what the user searches, some examples would be nice.Great infographic, much appreciation for taking the time to allow us to pear farther into the futur.
Thanks for reading!
Depending on what you enter, sometimes it'll show you what the snippets will look like. I did some queries in the ticket/concert space that brought up examples. I suggest testing out a few different format examples :)
This is awesome. Well done.
Well thanks :) Glad you liked it!
An infographic!!!!! Great way to show us the importance and other useful information about Rich Snippets.
Thanks for sharing! :D
Absolutely! Thanks for checking it out :)
Thank you Selena. This is worth its weight in gold/CTR!
I predict they'll have an option to see the comprehensive ratings and the ratings from just your friends.
That would be interesting- If that happened, it would be similar to the Bing Social model, where Bing Social uses your Facebook friend's influence to help tie trust to certain results. Except it would most likely be wrapped into Google +...
Thanks John!
Brilliant article and lay out of the land when it comes to rich snippets. I've done some work with them and am beginning to branch out. This definitely motivated even more to do so!
awesome explaination ... very much informative
Hi Selena,
Your post is quite informative. :)
Thanks
Thank you Aleena! I'm glad you found it informative. :)